Our Interview with Qanda
Qanda is the first app to create video interviews: written questions get video answers that can be shared all over the internet.
What problem are you solving?
As a content creator myself, I know how hard it is to make video interviews. You need the right equipment and the professionals to handle it. After having scheduled the interview, you have to wait a lot (people are always late) and once you're done, the editing, encoding and publishing must be done. Still, despite all the complexities, costs and time loss, the interview is probably the most used media format. So that got us thinking...
Describe your solution to the problem above.
Today, we all have a device that allows us to communicate, but also to create content and share it. We brought those three features together in Qanda, which is optimised for interviews. Questions are written so that they can be sent very easily over Twitter, Facebook, email or even SMS. The interviewee films his answer in less than 30 seconds with a recorder that is designed for this purpose: there is a small teleprompter to pre-write the answer and we have some simple and intuitive editing functionalities.
Combining the question (headline) and the answer (video content) we built a player that can be shared, posted on social media or embedded in a news article.
Qanda's Martin Verpaalen gives an overview of the app.
List three reasons why you are better than your competitors.
- As opposed to content creation apps (Vine, Periscope, Instagram), Qanda is the only app to incorporate Q&A.
- As opposed to messaging apps (Messenger, WhatsApp, Kik), Qanda allows its users to contact anyone on any network.
- As opposed to other Q&A apps (Quora, Kiwi, Yahoo Answers), Qanda is made for video creation.
Martin Verpaalen on Qanda's interview-creating capabilities.
How does your company make money?
The last thing we want to do is to put advertising in the videos, so we have to find other solutions. We are working hard on a sister app with a clear revenue model but that doesn't degrade the user experience of Qanda, so that's very exciting.
What are your next steps? Future developments or features to be added to your product?
Today we allow users to find people by their name or Twitter profile, but we want to make it even easier for journalists to find the right people to interview, for example based on specialties or interests.
View Qanda's Medium publications here.