NewsWhip is a technology company based in Dublin and New York. Through a social intelligence platform called Spike, NewsWhip tracks the stories, videos and other content getting engagement online in real time. Their technology is used by publishers including BuzzFeed, Bloomberg, The Boston Globe, BBC, Yahoo!, Die Welt, Bild, The Guardian, and Expressen. NewsWhip also maintain the world's most complete social database, tracking billions of social interactions on millions of stories. NewsWhip regularly analyse this data to figure out trends and best practice around social publishing.