12 September 2016
Why news websites are closing their comments sections
As media are trying to improve their engagement with their audience, a paradoxical trend has been emerging in the last three years; many news websites are closing their below-the-line comments sections.
NPR is the latest to announce the shutdown of its own story-page section. After eight years spent experimenting with comments on its articles, the American public media decided it was not “providing a useful experience for the vast majority of [its] users”, wrote Scott Montgomery, managing editor for digital news.