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Automating BuzzFeed

How are AI and automation used at BuzzFeed to inform publishing decisions across their many, many pages? At a meeting with the GEN Study Tour group in New York City, Gilad Lotan, VP head of data science at BuzzFeed, let us take a peek at some of their internal dashboards, learn about their AB testing process, and find out how to stop a chili dog recipe from getting automatically posted on BuzzFeed Animals.

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Boosting creativity through blockchain

After the wave of blockchain explainers at the end of 2017 lifted (some) of the confusion regarding the workings of the technology, more and more things are happening in the blockchain space this year. One of these includes a project called DAFNE, brought to us by a collaboration of European partners. It aims to boost Europe's collective creative effort by providing a decentralised platform where musicians, journalists, coders, writers, photographers, video producers (and the list goes on) can sell their creativity without a middleman controlling the distribution, pricing and revenue model.

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The Texas Tribune: Audience strategy and business model

The Texas Tribune came into business to solve a problem: the insufficient coverage of public policy and politics in Texas. In a meeting with the GEN Study Tour group in Austin, Evan Smith, CEO of The Texas Tribune, and Rodney Gibbs, chief product officer, shared some insights about the publisher’s many revenue streams, their decision to go non-partisan, and the importance of meeting the audience where they are.

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